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Report NameSample ClientDate30.06.2026

Digital Marketing ReportSample Client

Full summary of campaign activity on Google Search Console from June 1, 2026 to June 30, 2026. This report presents performance at the campaign level, audience segmentation, ad performance, and our recommendations going forward.

Reporting Period
30 Days
2026-06-012026-06-30
Property
https://example-client.com/
Google Search Console
Clicks
8,420
Total organic clicks
Impressions
214,300
Times the site appeared in results
CTR
3.93%
Clicks divided by impressions
Avg Position
12.4
Average position · lower is better
01 / 08

Organic Snapshot

Overall organic-search performance for the period - clicks, impressions, click-through rate and average Google position.

Clicks
8,420
17%vs. previous period
Total organic clicks
Impressions
214,300
8%vs. previous period
Times the site appeared in results
CTR
3.93%
9%vs. previous period
Clicks divided by impressions
Avg Position
12.4
10%vs. previous period
Average position · lower is better
Keyword position spread
Keywords
142
Top 318
Positions 4–1046
Page 2 (11–20)52
21+26
02 / 08

Trends Over Time

How clicks, impressions and average position moved each day. A lower position is better.

previous period
03 / 08

Top Search Queries

The queries that drove the most organic traffic - clicks, impressions, CTR and average position.

QueryClicksImpressionsCTRAvg Position
digital marketing services
94018018,2005.16%6.21.6
google ads management
8122815,4005.27%5.80.3
facebook ads for business
60413421,8002.77%9.12.2
branded ad reports
488249,6005.08%4.30.2
agency reporting toolStriking distance
35611612,1002.94%11.62.6
Total3,20077,1004.15%7.6
Additional Results & Data
04 / 08

Top Pages

The best-performing pages in organic search for the reporting period.

PageClicksImpressionsCTRAvg Position
/features/ai-insights
1,24022028,4004.37%8.11.5
/use-cases/lead-generation
9807022,6004.34%7.40.5
/blog/google-ads-benchmarksStriking distance
86421631,2002.77%10.91.5
/
7424218,9003.93%6.70.2
/use-cases/ecommerce
5188814,3003.62%9.81.3
Total4,344115,4003.76%8.7
05 / 08

By Device

How organic traffic splits across mobile, desktop and tablet.

8,420Clicks
MobilePosition12.9
5,310Clicks3.84%CTR
DesktopPosition11.2
2,680Clicks4.14%CTR
TabletPosition13.6
430Clicks3.81%CTR
06 / 08

By Country

The countries your top organic traffic came from.

Israel
72.7%
6,120Clicks4.02%CTRPos11.8
United States
14.7%
1,240Clicks3.21%CTRPos14.2
United Kingdom
7.4%
620Clicks4.19%CTRPos12.1
Germany
5.2%
440Clicks5.18%CTRPos10.6
07 / 08

Search Types & Appearance

Breakdown by search type (web, image, video) and special result appearances.

Type
8,420Clicks
Web7,42088.1%
Image6808.1%
Video3203.8%
Appearance
Regular
60.6%
5,100Clicks3.25%CTRPos14.7
Rich Result
25.4%
2,140Clicks5.00%CTRPos8.4
Featured Snippet
14.0%
1,180Clicks8.08%CTRPos3.1
08 / 08

Query-to-Page Match

Which pages ranked for which queries - spot matches and opportunities.

branded ad reportsSplit across pages284Clicks
/features/branded-reports1884.59%4.6
/blog/report-templates963.00%12.8
agency reporting toolSplit across pages284Clicks
/use-cases/for-agencies2102.92%11.2
/features/ai-insights742.85%15.4
Organic split

Branded vs Non-Branded

Splits demand into branded searches (containing your brand name) versus non-branded - a read on brand strength and organic growth beyond it.
Click share
28% / 72%
Branded · 28%Non-branded · 72%
Branded
2,360350
organic clicks
Impressions
41,200
CTR
5.73%
Position
4.80.4
Non-branded
6,060890
organic clicks
Impressions
173,100
CTR
3.50%
Position
15.11.3

Classified by brand term: example-client

05 / 06

Three Key Insights.

Data analysis reveals clear patterns that form the basis for budget decisions and creative production next month.

Insight 01

Organic clicks up 17%.

8,420 clicks vs. 7,180 in the prior period — healthy organic-traffic growth.

Insight 02

Average position improved to 12.4.

Average position rose from 13.8 to 12.4 — closing in on page one for core terms.

Insight 03

Featured snippets drive 8.08% CTR.

Featured-snippet appearances earn ~2× the CTR of regular results — an expansion opportunity.

06 / 06

Action Plan Going Forward

Recommended actions, ordered by priority. Actions are based directly on performance patterns from the campaign period.

01
High Priority

Push page-2 pages onto page 1

Terms ranking 11–15 are close to page one — strengthening content and internal links can unlock traffic.

02
High Priority

Target more featured snippets

Build structured content (Q&A / lists) for terms already ranking on page one.

03
Test

Improve mobile CTR

63% of traffic is mobile but CTR lags slightly — improve meta titles and descriptions.

Thank you.
Created withAdsReport.xyz
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